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Sunday, February 5, 2012

Three Suggestions On Buying Jewelry For A Woman

Most women look forward to receiving a specially wrapped jewelry gift box from the person she loves. Most buyers cringe in horror at having to pick out a little sparkling piece of metal out of thousands of little sparkling pieces of metal. Now I cannot speak for all shoppers just the many that I assisted over the years as a Fine Jewelry Sales Specialist.

I quickly learned that only a small percentage of my customers knew exactly what their loved ones wanted and they usually had a cell phone picture or a list with the item's description. Of course I chose the famous "Tiffany Blue" packaging above because of its symbolism, but the item inside the box can make or break a celebration.


Nobody likes to present a gift and not receive an excited and heartfelt thank you. The situation is similar to lighting a firecracker. You purchase the gift and light the fuse of anticipation. The person receives your gift and either they explode in happiness or they sigh in obligatory gratitude for your thoughtfulness. 

So how do you pick the right item? Here are three easy suggestions:

#1 - Rifle through her jewelry box and see if anything is missing. Yes, I know this is an invasion of privacy; however, I doubt she is expecting you to steal her jewelry. Maybe she has several bracelets and rings, but not enough necklaces. Does she have it all? How about anklets or ring wraps? (I will do a post later on ring wraps because women love them, while men have no clue.) 


#2 -  Observe her jewelry habits. If #1 offended your sensibilities then try paying attention to what she is wearing. Does she favor a certain style? Perhaps she has a preference for certain pieces and only wears earrings or a favorite pendant. It takes just a minute to observe the person you love.

This last suggestion is my favorite.

#3 - Ask her. Often the most complex situation has the simplest solution. If your lady loves jewelry then there exists a 98% chance she has already acquired a list of items for you to buy. A good half of my female customers window shop with the aim to send their significant others into the store to purchase a piece that they want.

There you go. It's not rocket science and under ten minutes of following either of the three suggestions above will significantly decrease your shopping time and aggravation.


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